Privacy Policy
This Privacy Policy explains how First Mark (“Company”, “We”, “Us”, “Our”) collects, uses, discloses, and protects your personal data when you visit our website https://firstmark.ae or interact with our services, in accordance with the General Data Protection Regulation (GDPR) and the Australian Privacy Act 1988 (APPs).
By using our services, you agree to the collection and use of information in accordance with this Privacy Policy.
1. Definitions
- Personal Data: Any information that identifies or could reasonably identify a natural person.
- Usage Data: Automatically collected information such as IP address, browser type, time spent on pages, etc.
- Cookies: Small files placed on your device to improve user experience and analyze traffic.
- Service: Our website https://firstmark.ae.
- User (“You”): Any individual or entity using our website or services.
2. Legal Basis for Processing (GDPR Article 6)
We process your data under the following legal bases:
- Consent – when you voluntarily provide information or opt in to communications.
- Contract – when processing is necessary to fulfill a contract with you.
- Legal obligation – when required by law.
- Legitimate interest – when processing is in our interest and not overridden by your rights.
3. Types of Data We Collect
a) Personal Data:
- Name
- Email address
- Phone number
- Any other information you submit voluntarily
b) Usage Data:
- IP address
- Browser/device information
- Pages visited
- Time and date of visit
- Referring website
4. How We Collect Data
- Forms submitted by you
- Cookies and similar tracking technologies
- Automated tools when you browse our website
- Communications (emails, calls)
5. Use of Your Data
We use your data to:
- Provide, manage, and maintain our services
- Respond to inquiries
- Send updates, offers, and marketing materials (if opted-in)
- Comply with legal obligations
- Improve user experience and website functionality
- Conduct internal analytics
- Prevent fraud and enhance security
6. Cookies and Tracking Technologies
We use session and persistent cookies for:
- Essential website functions
- Remembering preferences (language, login)
- Analyzing website traffic
We use Google Analytics and similar tools to understand how users interact with our site. You can manage your cookie preferences through your browser or via our cookie banner. Non-essential cookies are only used with your explicit consent.
7. Disclosure of Your Data
We may share your data:
- With service providers (hosting, marketing, analytics)
- With business partners and affiliates (under strict confidentiality)
- In business transfers (e.g. mergers, acquisitions)
- When required by law or authorities
- With your consent
8. International Data Transfers
Your data may be processed outside your country of residence, including in countries that may not have the same level of data protection laws.
We implement appropriate safeguards, including contractual clauses, to protect your data in compliance with GDPR and Australian privacy law.
9. Your Rights
Under GDPR and the Australian Privacy Act, you have the right to:
- Access your data
- Correct inaccurate or incomplete data
- Delete your personal data (“right to be forgotten”)
- Restrict or object to processing
- Withdraw consent at any time
- Receive your data in a portable format (data portability)
- Lodge a complaint with a data protection authority
To exercise any of these rights, email: info@firstmark.ae
10. Data Retention
We retain personal data only as long as necessary:
- To fulfill the purposes outlined in this policy
- To comply with legal obligations
- To resolve disputes or enforce contracts
Usage data is retained for shorter periods unless legally required for longer.
11. Data Security
We take reasonable measures to protect your personal data using secure servers, encryption, and access controls. However, no method of transmission over the Internet is 100% secure.
12. Children’s Privacy
Our services are not intended for individuals under 13. We do not knowingly collect data from minors. If you believe a child has provided us with personal data, contact us immediately to delete it.
13. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for their privacy practices. Please review their privacy policies separately.
14. Your Consent
By using our website or submitting your information, you consent to our collection and processing of your data as described in this policy. You may withdraw your consent at any time.
15. Changes to This Policy
We may update this Privacy Policy periodically. Changes will be posted on this page, and where appropriate, we will notify you by email or through the website.
Last updated: February 7, 2024
16. Contact Us
If you have questions, concerns, or would like to exercise your privacy rights, please contact: